by David Intrator | Aug 28, 2012 | brand storytelling
Credo Mobile — a company known for supporting progressive causes — is the first to specifically target AT&T, a Todd Akin corporate supporter, an event predicted last week by this Blog. In a targeted email, Michael Kieschnick, Credo’s CEO, asks:... 
by David Intrator | Aug 27, 2012 | politics and culture
For a substantial part of recorded history, various human cultures, when thinking about the Golden Age, the pinnacle of human development, the earthly paradise, had a retrospective view – the “good old days” were in the past, and there was no notion of time’s arrow... 
by David Intrator | Aug 26, 2012 | brand storytelling
Pfizer’s “Get Old” campaign is brilliant and revolutionary. It is the first time I have seen a marketer deal honestly and forthrightly with the reality of aging. To say that ours is a culture that celebrates youth is an understatement. Political... 
by David Intrator | Aug 21, 2012 | brand storytelling
Brands can get burned when they step too close to a political firestorm such as the one surrounding Representative Todd Akin in connection with his recent controversial comments on rape. Akin raised a total of $337,859 from PACs in 2011-2012 (source: opensecrets.org).... 
by David Intrator | Aug 20, 2012 | brand storytelling
Ever since the rise of a humble shepherd and slingshot ace to the exalted rank of King of Israel it has been the political figures with the compelling stories who have been successful in gaining high office (even Senator (later Chancellor) Palpatine simply wanted to... 