brand storytelling

I Hate Musical Prodigies
by / on October 10, 2017 at 8:16 am / in brand storytelling

I Hate Musical Prodigies

I’m envious, plain and simple.

The Orange County Partnership Gets “Creative,” And Fails.
by / on August 14, 2017 at 11:20 am / in brand storytelling

The Orange County Partnership Gets “Creative,” And Fails.

A promotional video that promotes wackiness.

Bad or Brilliant? That Weird Unintelligible Volvo Wedding Spot
by / on August 3, 2016 at 9:38 am / in brand storytelling

Bad or Brilliant? That Weird Unintelligible Volvo Wedding Spot

Is incomprehensibility the new wave in marketing?

Democratic presidential candidate, Sen. Bernie Sanders, I-Vt., speaks during a CNN town hall at Drake University in Des Moines, Iowa, Monday, Jan. 25, 2016. (AP Photo/Patrick Semansky)
by / on July 20, 2016 at 1:16 pm / in brand storytelling, politics and culture

Storytelling Smackdown: Trump vs. Bernie vs. Hillary

Hillary Clinton’s campaign lacks a clear narrative.

Great Storytelling: Infiniti’s “Experience Flight”
by / on June 20, 2016 at 8:12 pm / in brand storytelling

Great Storytelling: Infiniti’s “Experience Flight”

A simple strategy and dramatic structure makes for powerful storytelling.

New “Together” Video Builds Upon Sanders’ “America”
by / on January 31, 2016 at 1:50 pm / in brand storytelling, politics and culture

New “Together” Video Builds Upon Sanders’ “America”

Brilliant storytelling that reveals an unfolding strategy

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