In my last post, I went on about the benefits of using ChatGPT when used, at least in my view, correctly. Now I want to talk about AI video. Before I go on, I should say I’m writing this one without assistance—or collaboration, or whatever you want to call it—with...
There’s no shortage of people and institutions encouraging us to think positively. In fact, Positive Thinking has become a cult of sorts, promoting a creed that demands you remove negative thoughts and negative people from your life. What the cult of Positive Thinking...
I don’t need to tell you that America’s going through a tough time. But perhaps a little cultural appropriation would be in order to salve our wounded souls. Here’s a version of the the classic Hebrew folk song, Hava Nagila, to a dope hip...
I hate to write. Odd when you think about it, since I’ve made my living as a copywriter. But copywriting isn’t writing in the way that I hate writing. Copywriting is more like gag writing, you see, and I can deal with that. The short form, the clever turn of phrase....
My training is as a musician, and musical concepts still inform all of my creative work, whether it’s editing a film, shooting a photo or even developing a Powerpoint presentation. The most important of all musical concepts is rhythm: the pace of events as they...
On the Sunday night before the solar eclipse I posted the following on Facebook: “I’m of mixed mind about the eclipse. On the one hand it is rare cosmic event whose occurrence should excite me with the promise of helping me better understand, or at least appreciate,...
The Orange County Partnership promotes economic development in Orange County, New York. Located about an hour and a half from Manhattan, it competes with areas in New Jersey and Connecticut to attract businesses from New York City. Recently I had the chance to speak...
I use an SEO Plugin to optimize posts like this to get the best search engine rankings I can. It’s the Yoast SEO plugin and it offers a number of features to get me the optimal SEO score. Yoast covers variables like how long a post is, whether the keyword appears the...
This summer Pokemon Go has been all the rage, and it’s brought Augmented Reality into the mainstream. Pokemon Go has its celebrants and its detractors, but no matter on what side of the issue you stand, Augmented Reality is here to stay, and it’s sure to change, quite...
A few weeks back I shared an example of great storytelling from Infiniti. Now I’d like to show you some bad storytelling, this time from Volvo. You might already know the Volvo Wedding commercial; it's been out there quite a lot. I've actually seen it numerous times,...
Whether you've been for Trump, Bernie or Hillary, there's one thing we can agree upon: candidates succeed when they tell a story that is clear and simple. Those who prevail present a coherent explanation of where we’ve been, where we are and where we’re going. The...